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Profile: Hermes Lighting
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Energy conservation and sustainable development is no longer an optional issure but the inevitable road nowadays for future development. LED as the representative of the new lighting source to replace the traditional light source, is causing a huge change in the lighting industry.This new source lighting are being upgrading constantly driven by innovative technologies, From the incandescent to energy-saving lamps, halogen lamps to LED lights,lighting products are updated more and more energy saving and more comfort and more diverse lighting effects.As a representative of green energy-saving light, LED lighting industry as the most market potential hot spots, as opposed to technology is more mature light, LED actually have what pioneering advantages?Here Shenzhen Hermes Opto-electronics Technology Co.,Ltd want to give you a brief introduction:

1.Energy Conservation:LED spectrum almost all concentrated in the visible light spectrum, the luminous efficiency of up to 80-90%.


2.Safety and environmental protection: LED's operating voltage is low, mostly 1.4-3V; ordinary LED operating current of only 10mA, high brightness but also 1A.
 

3.Long life: small size, light weight, the shell is epoxy encapsulated, not only can protect the internal chip, but also has the ability to light condenser


4.Quick Response : LED frequency response of the injection fτ lifetime of minority carriers τmc related materials such as GaAs LED, the τmc usually in the range of 1-10ns, the response frequency is about 16-160MHz, this high 6.5MHz frequency response for displaying a video signal is sufficient, which is to achieve video LED screen of the key factors.
 

 5.High luminous efficiency: incandescent, halogen light efficiency is 12-24lm / w (lm / W), fluorescent light efficiency is 50-70lm / w, sodium lamp luminous efficiency is 90-140lm / w, most of the power into heat loss. The LED luminous efficiency can be achieved 50-200lm / w through improved, and the light color is good, narrow spectrum,without filtering can emit colored visible light directly.

6.Small volume LED components: facilitate its various layout and design various and can better achieve lighting effect-- “just can see the light but light sources” .
 

7. LED light energy is highly concentrated: concentrated in a smaller wavelength window, high purity.


8. LED light-emitting strong point: light attenuation is much lower than conventional light sources.

 
9. Low DC voltage can drive: Small load interference ,interference weakness, low environmental requirements.
 

10.Can better control the consists of emission spectrum : So that they can well used for museum and exhibition hall in the local and accent lighting.


11.Can control the semiconductor light-emitting layer, semiconductor material forbid band width size: to emit light of various colors and higher chroma.

12.High Color Rendering: no harm to human eye.

Posted On: July 17, 2013

LED panel light application is growing more and more while the traditional light products decline year by year.

2012 domestic led panel master obtained a high growth, wherein, indoor LED lighting reached the scale of 33.7 billion yuan ( 2011 18.6 billion yuan ), outdoor market growth of 57% reached 8 billion yuan. The majority of the company 's growth rate is lower than the growth of the industry, because there are more participants. In 2014, we think the traditional lighting company is to accelerate LED layout, and policy drive, LED lighting will be sustained high growth, predicting home indoor and outdoor LED lighting market will grow respectively 59% and 45%.
The chip in the product prices continued to decline, the chip and package gross margins continued to decline, and the application is relatively stable. LED new investment began to shift to the downstream application field, especially the field of illumination, chip investment is greatly reduced.
 Technical barriers to reduce, industry experience and supply capacity of the dominant firm concentration. Chip technology are not missing, an optoelectronic competitiveness is relatively stable, ETI is a breakthrough; packaging barriers to entry minimum, most professional LED panel lighting company first advantage is not solid.

 The most important phenomenon is the traditional lighting companies in the LED acceleration layout. Whether international or domestic lighting company will release the OEM orders, for supporting the downstream industry is significant opportunity. While the dominant firm because of cost advantage, have the opportunity to achieve rapid growth.

Posted On: July 10, 2013

LED panel light application is growing more and more while the traditional light products decline year by year.

2012 domestic led panel master obtained a high growth, wherein, indoor LED lighting reached the scale of 33.7 billion yuan ( 2011 18.6 billion yuan ), outdoor market growth of 57% reached 8 billion yuan. The majority of the company 's growth rate is lower than the growth of the industry, because there are more participants. In 2014, we think the traditional lighting company is to accelerate LED layout, and policy drive, LED lighting will be sustained high growth, predicting home indoor and outdoor LED lighting market will grow respectively 59% and 45%.
The chip in the product prices continued to decline, the chip and package gross margins continued to decline, and the application is relatively stable. LED new investment began to shift to the downstream application field, especially the field of illumination, chip investment is greatly reduced.
 Technical barriers to reduce, industry experience and supply capacity of the dominant firm concentration. Chip technology are not missing, an optoelectronic competitiveness is relatively stable, ETI is a breakthrough; packaging barriers to entry minimum, most professional LED panel lighting company first advantage is not solid.

 The most important phenomenon is the traditional lighting companies in the LED acceleration layout. Whether international or domestic lighting company will release the OEM orders, for supporting the downstream industry is significant opportunity. While the dominant firm because of cost advantage, have the opportunity to achieve rapid growth.

Posted On: July 10, 2013

As the government support and implementation  increase gradually, LED lighting industry is from the” savage growth stage” phase into the game in price and quality.The expert points out, the price of LED products is declining at a rate of about 20% a year, the focus of future industry competition will shift to quality and service.


Policy lever prys industrial expansion


Jointly by the ministry of finance, National Development and Reform Commission and Ministry of Science and Technology ,the public bidding of “semiconductor lighting products fiscal subsidy promotion project” has been completed,this is the second year after the replease of the second round of fiscal subsidy promotion project by China mainland. In 2013 June Guangzhou international lighting and Electrical Building Technology Exhibition ( Guangya Exhibition ),some industry insiders from HEG® expressed that government play a vital role in promoting LED Products.


In addition to the central government, the support for the LED industry from the local government is also sparing no effort.Take HaiBin new area as an example, 2011 release of "Binhai New Area to promote the development of new energy industries a number of measures" proposed: Focusing on semiconductor lighting (LED) key equipment and materials R & D projects with the common key technologies; Support the implementation of the campus area LED, LED communities, LED Industrial Park, LED traffic and other green lighting demonstration project, Each project in principle to give highest do not exceed RMB 500000 (hereinafter referred to as "RMB" ) of interest or funding.

"As for LED Manufacturer and purchaser, goverment have given subsidies, which play an important role for reducing product prices. A 24-hour lighting industrial plants as long as three years, savings in energy costs can cover purchasing cost of LED lighting" said Yu Ning,a Director and senior engineer fromTianjin Electric energy technology Center,

According to statistics, benefited from a number of government supports, LED lighting market will continue to maintain rapid growth this year. Take LED Street light as an example, the output value will be increased by more than 6 percent, the output value reached 4.7 billion yuan.

Quality and service to enhance competitiveness

"LED product market continues to expand , the price of LED products are making an annual decline rate of 20%." Yu Ning report said, three years ago, a LED lamp was 400 yuan, and now the price has been more than 50% off .


According to related statistics, affected by the upstream chip technology upgrading and rapidly falling prices ,the cost performance of downstream LED lighting products are rapidly upgrading. LED industry is towarding to a reasonable and stable direction of the line. Last year in China,output of LED indoor lighting products increased by 75%, prices fell 22%; output value reached 18.6 billion yuan, an increase of 38%

Statistics show that benefit from government support and lower prices this year, China LED interior lighting output will reach 30.6 billion yuan, an increase of 64%; 2015 will reach 99.3 billion yuan in the next four years, the scale of indoor lighting output more than 50% compound annual growth rate , reaching 52%.

As prices continue to decline, LED industry is becoming more competitive. In the same price front, companies began to seek more energy-efficient and more durable lighting products. An insider expressed, Small and medium-size enterprises are increasingly untenable..SMEs do not have the package ability .the quality can not be guaranteed, not to mention the service."

"After several years of incubation period, the market of energy-saving products are becoming sensible in Chinese mainland.As the decline in product prices, customer focus will turn to the field of quality and service and now more and more customers realize this point "insiders said.

Today, LED lighting companies are also catering to industry trend, they improve product quality and their service areas with greater efforts. "In addition to the traditional after-sales service, we can also provide more targeted overall solutions. For some expensive LED products, we can also provide product rental service." An insider said.

LED lighting industry will be mature when lots of companies can’t survive in the pricing war. When patent is not standardized and homogeneity is widespread, the brand is particularly important. the boss of HEG® Lighting expressed.Establishing brand is the most critical factor in corporate trust, and trust is the source of high quality service. LED enterprises should improve service quality when provide products with reliable quality and reasonable price. They should subdivide technology and service in order to be more suitable and competitive for industrial development.

 

Posted On: June 26, 2013

 

LED development and application
Firstly, LED was only applied on indicator light, such as computer, speaker and video camera, with the rapid technology progress, LED was applied on commercial and home light gradually. Especially led panel light, it was widely applied on school, train station, office, hotel and bank.
 
LED plays a very important role nowadays, it is great achievements after incandescent lamp developed by Edison. The earliest developed led can only emit red light which was applied on indicator. Nowadays, LED can emit red, yellow, green, blue, white etc. In most of big cities, you can see led lights everywhere, our life and working environment are changed by LED/
 
LED already became brilliant symbol in information age, it will replace incandescent lamp and fluorescent lamp gradually.  
Posted On: June 21, 2013